Anytime Fitness expanding to Mexico

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Anytime Fitness Inc. plans to open its first fitness center in Mexico within the next six months, the company announced Friday.

Hastings-based Anytime has signed a master franchisee agreement with Mexican-American entrepreneur Rodrigo Chavez, who already operates an Anytime location in Roanoke, Texas. He also owns several construction-related businesses.


Chavez plans to open five Mexican clubs within a year, then grow to 50 clubs within three years and 100 clubs within five years. He will focus on popular tourist destinations like Cancun, Guadalajara, Monterrey and Los Cabos, hoping to attract resort workers as members.

“There aren’t many good fitness options for most people who live in Mexico,” Chavez said in a statement. “Resorts are 24-hour operations. People who work at the resorts are familiar with that concept and I’m sure the fact that Anytime Fitness clubs are open 24 hours will be very popular with people who want to make a better life for themselves and their children.”

Anytime has more than 1,200 clubs open in 48 U.S. states, Canada, Australia and New Zealand. The company has nearly 750,000 members worldwide.