You Must Be Insane To Want To Be In The Fitness Business

You Must Be Insane To Want To Be In The Fitness Business

It is often said, “If you don’t know where you are going, any road will take you there.” That seems true to me, because with most small businesses and start-ups you typically have –and want to have–  a destination in mind. A destination can help you get on the right road, and the right road matters, no matter what your business. It may take time and several iterations to figure out which road you want to travel, but eventually, the right road matters.

Through the stories of entrepreneurs and small business owners, I intend to provide you with some worthwhile practical suggestions and methods for building a robust business—and to make it easier for you to identify the right road for you. I invite you along for an interesting and meaningful ride.

To get on the right road Travis Timmons and his team at Fitness Matters had to solidify the vision and aim. They had to develop some idea of where they wanted to go and to take the company –at least enough of an idea of the destination so they could see the road to turn on to and to travel along.

In every small business there are many things to decide. Decisions related to your service or product offerings will most likely shift as you learn about what makes your business special. Of course, market places, tastes, demographics, and technology also shift and those shifts are likely to affect what you offer –and how you offer it.

It is often said, “If you don’t know where you are going, any road will take you there.” That seems true to me, because with most small businesses and start-ups you typically have –and want to have–  a destination in mind. A destination can help you get on the right road, and the right road matters, no matter what your business. It may take time and several iterations to figure out which road you want to travel, but eventually, the right road matters.

It is often said, “If you don’t know where you are going, any road will take you there.” That seems true to me, because with most small businesses and start-ups you typically have –and want to have–  a destination in mind. A destination can help you get on the right road, and the right road matters, no matter what your business. It may take time and several iterations to figure out which road you want to travel, but eventually, the right road matters.

Through the stories of entrepreneurs and small business owners, I intend to provide you with some worthwhile practical suggestions and methods for building a robust business—and to make it easier for you to identify the right road for you. I invite you along for an interesting and meaningful ride.

To get on the right road Travis Timmons and his team at Fitness Matters had to solidify the vision and aim. They had to develop some idea of where they wanted to go and to take the company –at least enough of an idea of the destination so they could see the road to turn on to and to travel along.

In every small business there are many things to decide. Decisions related to your service or product offerings will most likely shift as you learn about what makes your business special. Of course, market places, tastes, demographics, and technology also shift and those shifts are likely to affect what you offer –and how you offer it.

Through the stories of entrepreneurs and small business owners, I intend to provide you with some worthwhile practical suggestions and methods for building a robust business—and to make it easier for you to identify the right road for you. I invite you along for an interesting and meaningful ride.

To get on the right road Travis Timmons and his team at Fitness Matters had to solidify the vision and aim. They had to develop some idea of where they wanted to go and to take the company –at least enough of an idea of the destination so they could see the road to turn on to and to travel along.

In every small business there are many things to decide. Decisions related to your service or product offerings will most likely shift as you learn about what makes your business special. Of course, market places, tastes, demographics, and technology also shift and those shifts are likely to affect what you offer –and how you offer it.